who we are
MOD Music On Demand is composed of professionals from the areas of communication and entertainment. We are music supervisors, marketing managers, copywriters, musical journalists, dj's and musicians.
Board
Francesco Roccaforte CEO
DJ and copywriter. Author and presenter of Radio Rai transmissions: Stereodrome, Planet Rock, Weekendance, Unpiattosolo. Official DJ for U2 in Italy (Elevation tour, 2001).
Member of the ADCI Art Directors Club, jury member for the Radio section at the international advertising festival of Cannes Lions Awards in 2008. Grown-up in Italian advertising agencies, was a creative director for World Writers in London.
Michele Boroni
Journalist, author for radio and TV, blogger. Writes for Il Foglio, Style Magazine – Corriere della Sera and LINK Magazine. Cooperates with Vanity Fair, Rolling Stone, D di Repubblica. Is also a marketing and communication consultant online and offline for companies and professionals.
Published Cool Brand (sb, 2006) and Brand 2.0 (B&P, 2007). His personal blog is: www.emmebi.blogspot.com
Giulia Tognellini
Grows up in marketing and has a lot of fun for many years, creating many products and campaigns all over the world and making them thrive. Then passes on to her old-time-favourites: web & technology and experiments a lot: from start-up and management of on-line shops in Europe to hacking the iPhone. Ex punk, ex ska, ex new romantic, she’s a musical omnivore with the only exception of heavy metal. For MOD she takes care of marketing and technology.
Edgar Klein Obbink – Finance
Linguist, tired of mobile diphthongs and consonantic combinations, undertook a career as a finance and general manager in several multinational companies. Dutchman, tired of herrings and clouds, has been living in Italy for more than 20 years. Today an independent management advisor, takes care of the financial, admin and governances aspects of MOD, and he’s an equity partners because he believes in it.